How to Use ChatGPT for Google Ads: Part 3

TL;DR

Part 3 of our ChatGPT for Google Ads series compares three AI ad-copy generators: Hypotenuse AI, Jasper AI, and ChatGPT. We break down templates, multilingual support, plagiarism checks, SEO, and pricing in a side-by-side table, then give plain recommendations: Hypotenuse AI for beginners, ChatGPT for deep research, and Jasper AI for multilingual copy or a specific brand tone. Validate any AI output before you ship it.

In the last installments of “How to use ChatGPT for Google Ads”, we explored ways to simplify the process of research & analysis, while using the right ChatGPT prompts to create ad copy. Let’s now take a look at two more tools that could help you craft Google Ads. ChatGPT is, by far, the most popular AI tool among digital marketers. However, marketers are always on the lookout for tools that can give us an advantage in our marketing campaigns. So it might be a good idea to explore other AI Google Ads copy generators available.

Top 3 AI Google Ads generators including ChatGPT

For this comparison, we have selected three tools: Hypotenuse AI, Jasper.AI, and ChatGPT. Our selection was based on the following criteria:

• Popularity on search engines
• User-friendly navigation
• Quality of responses

We will explore these tools in the next sections, but first, here is a quick comparison table:

Some other tools worth exploring: Writesonic, Copy AI, Unbounce, Hubspot

Hypotenuse AI

Hypotenuse AI can generate Google Ads copy in just a few clicks. It has pre-built templates for Google Ads in its Template Library. All you need to do is enter the relevant information in the dialog boxes and your ad copy will be created. Who is this for: Anyone who wants to generate Google Ads copy ideas, having already completed keyword and competitor analysis.

Key features:

• Adjust the tone or add your custom brand tone.
• Create up to 10 variations for your Google Ads.
• An inbuilt composer to create a draft blog post or landing page related to the ad.

Key limitations:

• No option to upload your previous Google Ads for reference or share links for competitor analysis.
• Doesn't suggest any targeted keywords.

Steps to create Google Ads with Hypotenuse AI’s built-in template library

Jasper AI

Jasper AI can write Google Ads in 30+ languages. It has pre-built templates that will nudge you to provide the relevant information it requires to generate content. Who is this for: If you are looking for a tool that has Google Ads templates, as well as end-to-end campaigns with integration for SEO, plagiarism detection, etc.

Key features:

• The templates have an option to adjust tone, add a brand template, or share examples of past Google Ads.
• It has DeepL integration to help localize the copy in different languages.
• Offers a built-in workflow that can create Google Ads and social ads in a single brief.

Key limitation:

• Uses the GPT-3 model and doesn't have access to the internet or real-time updates.

Types of Google Ads templates and workflows offered by Jasper AI

ChatGPT

ChatGPT is a simple yet powerful conversational AI chatbot, with access to real-time updates (available only for Plus accounts through the GPT-4 model). It can interact with the user in a natural language and has the ability to process large amounts of data. Who is this for: If you are looking to perform in-depth analysis for your Google Ads copy and are comfortable with the prompts.

Key features:

• Uses prompts to converse in natural language and generate responses.
• The ChatGPT plugin, which comes with a Plus account, allows you to conduct SEO research for keywords and competitor analysis. This provides context to ChatGPT and allows it to create more accurate Google Ads copy that aligns with your target audience.
• If you use the right prompts, it can help with budget allocation, optimization strategies for your campaign, and even recommend copy variations for A/B testing.

Key limitation:

• Doesn't offer any pre-built templates
• The accuracy of response is dependent on the quality of prompts and instructions.

Our recommendation for specific use-cases

• When you're a beginner: Hypotenuse AI
• When you need in-depth research for the copy: ChatGPT
• When you need to write ad copy in multiple languages or a specific tone: Jasper AI

Note: Once you are happy with the generated ad copy, it might be a good idea to validate it with AI content detection tools. AI tools like ChatGPT, Jasper AI, and Hypotenuse AI offer a unique blend of adaptability, precision, and creativity, enabling businesses to craft Google Ads that truly resonate with their target audience and maximize their Google Ads spending.

Have you tried any of these tools? Write to us about your experience.

Frequently Asked Questions

Which AI tool is best for writing Google Ads copy: Hypotenuse AI, Jasper AI, or ChatGPT?

It depends on the job. Hypotenuse AI is the easiest pick for beginners thanks to prebuilt Google Ads templates, ChatGPT is best when you want in-depth research and are comfortable writing prompts, and Jasper AI wins when you need multiple languages or a specific brand tone. There is no single winner, just the right fit for your workflow.

Does ChatGPT have prebuilt Google Ads templates like Jasper or Hypotenuse?

No. ChatGPT does not ship with prebuilt ad templates the way Hypotenuse AI and Jasper AI do, so you drive everything through prompts. The upside is flexibility for budget allocation, optimization ideas, and A/B test variations, but the quality of the output depends heavily on the quality of your prompts and instructions.

How much do these AI Google Ads generators cost?

ChatGPT Plus is $20 per month and still sits at that price across model upgrades. Jasper AI plans start around $39 per month billed annually, and Hypotenuse AI offers paid tiers plus a free word-limited version. Always check each tool's current pricing page, since these plans change often.

Can these AI tools check Google Ads copy for plagiarism?

Jasper AI includes a built-in plagiarism checker powered by Copyscape, and Hypotenuse AI offers a plagiarism check on its higher tiers. ChatGPT has no integrated plagiarism checker. Either way, it is smart to run finished ad copy through an AI content detector before publishing.

Which of these AI tools can write Google Ads in multiple languages?

Jasper AI is the strongest for multilingual ad copy and advertises support for dozens of languages with localization features. Hypotenuse AI also offers multilingual generation, while ChatGPT's language handling is more limited and prompt-dependent. For campaigns that need several languages or a precise tone, Jasper AI is the recommended choice.

Sources

• ChatGPT Plans and Pricing (Free, Plus, Pro) - OpenAI
• Plans and Pricing - Jasper
• AI for SEO (Surfer SEO integration) - Jasper
• Pricing - Hypotenuse AI