The archive · everything we've shipped
Everything we've written on AI, automation, and building.
The archive: every piece on AI, automation, and building a leaner stack. Older field notes and explainers, kept around because they still earn their keep. The opinionated playbooks live in the recipes and guides.
82 posts
Revolutionize pharmacies with AI & SaaS tools for inventory & efficiency
AI-powered SaaS tools like Pharmacy Pro are transforming pharmacies with inventory optimization, automated billing, GST compliance, and enhanced customer satisfaction. Learn how pharmacies are leveraging digital solutions to streamline operations and thrive in a competitive market.
Can (and Should) You Create a Podcast With AI?
Discover what the world of AI can offer podcasting.
AI and Accessibility: Is it Going to be a Boon or Bane?
Digital accessibility can no longer be an afterthought, it's key to building inclusion. AI has created new potential to make content more accessible.
The Impact of AI-Generated Content on SEO: Does it Help or Hurt?
AI writing tools have emerged as a powerful ally for content creators and SEO professionals. Discover the impact, benefits, and considerations.
Essential Skills for Content Marketers in the Age of AI
We're at a dynamic intersection of content marketing and AI. Here are the essential skills marketers need to adapt and drive success.
AI Content Creation: Understanding the Impact on Writers and Businesses
Learn how AI tools like ChatGPT and Bard affect writers and businesses.
Can AI-Powered Image Generators Unlock Your Brand's Creative Potential?
Image generation tools can unleash a new phase of content creation for marketers and startups. The potential is vast but comes with challenges.
AI and Copyright: Understand the Current Situation and the Challenges
Generative AI has changed how we think of marketing and content creation, not without its share of criticism and doubt, mainly around copyright.
Can You Use an AI Trip Planner for Your Next Vacation?
Explore how this new technology might change your vacations.
ChatGPT Plugins: A Comprehensive Guide for Consumers
Plugins can mean different things in different scenarios. But with ChatGPT entering the arena, what does it mean for you?
AI-based Chatbots - Why Marketers and Founders Need to Pay Attention
Businesses use chatbots to enhance customer communication and streamline operations, but integrating them into existing ecosystems can be complex.
The Impact of Artificial Intelligence (AI) on Market Research
AI is revolutionizing market research by empowering organizations to extract valuable data and uncover hidden patterns. Can AI become your perfect research assistant?
Should You Be Using Artificial Intelligence (AI) To Research Topics?
Research is a time-consuming, labor-intensive process. With recent AI developments, that may be changing for students, professionals and founders alike.
How to Use Artificial Intelligence (AI) for Influencer Marketing
Discover the changes coming down the pipeline.
8 Ways AI Could Harm Your Brand
Identifying the potential brand risks associated with the use of AI is important for companies to better navigate the digital landscape.
8 Tips to Write Effective ChatGPT Prompts
Generative AI models like ChatGPT require clear, specific prompts to generate accurate and relevant responses. Follow these tips to get better results.
How Can You Extract Data Insights Using ChatGPT?
From analysis to predicting trends, ChatGPT can extract valuable insights.
AI Tools that Help with Data Visualization
How to automate Excel sheets into visual storyboards?
9 Interesting Things You Can Try with ChatGPT and Excel Sheets
ChatGPT can help you automate, troubleshoot and extract insights from your Excel or Google Sheets, all by conversing in natural language.
4 AI Presentation Tools That Can Replace PowerPoint, Slides, Keynote
AI presentation tools automate the slide creation process. We compare 4 tools that can replace PowerPoint, Slides, and Keynote.
How to Use ChatGPT for Creating Presentations?
Craft compelling presentations and elevate your storytelling.
How do brands use AI in content creation: Good, Great, Ugly
Some soar, some stumble, try balancing it with human help.
AI and the Actor's Strike in Hollywood – Understand the Issue
Explore AI's impact on actors, job displacement, income inequality, privacy, and consent issues, amid the Hollywood strike.
Do AI Content Detection Tools Work?
The advent of ChatGPT and similar AI writing tools has sparked both excitement and concern. While AI detectors promise to identify AI-generated content, their effectiveness varies.
AI & Virtual Influencers: Navigating Brand Strategy Amid Hollywood Strikes
Explore the rise of AI-powered virtual influencers and their impact on brand marketing strategies amid the Hollywood actors' strikes.
How to Make Deep Fakes Work for Brands - The Great, Good and Ugly
Are deep fakes a friend or foe to brands?
How to Use ChatGPT for Google Ads: Part 1
Use Artificial Intelligence to turn raw data into insights, effortlessly.
Automation & AI's Role in Enhancing Predictive Analytics for Marketers
Can ChatGPT be harnessed for accurate predictive analytics?
How Can ChatGPT Help with Google Ads: Part 2
Convert AI to ROI by crafting ad copy that clicks!
The AI Behind Virtual Influencer Lil Miquela
An influencer forever encapsulated in a 19-year-old avatar.
How to Use ChatGPT for Google Ads: Part 3
3 AI Google Ads generators that you can use for AI copywriting.
3 Most Effective AI Tools For Your Vacation Planning
Your passport to effortless vacation planning.
How to use ChatGPT to Create a Content Marketing Strategy
A ChatGPT-driven blueprint for AI content marketing strategy.
Erica: Bank of America's Answer to Modern Customer Engagement
Redefining banking with personalized AI engagement.
Traveling Solo? Here's Why ChatGPT Should Be Your Go-To App
A lesser-known secret to smarter, immersive travel.
AI Ethics - Why is it Important and What are the Pain Points?
Balancing innovation with responsibility.
Building the Right Regulations for AI: Possibility or Pipe Dream?
Balancing innovation with responsibility as policymakers race to regulate a fast-moving technology.
Beauty and the Bot: How Sephora Reimagined Customer Experience with AI
How Sephora blended AI-powered personalization with beauty retail to reimagine the customer experience.
Aitana Lopez: Blending AI and Style in the Age of Virtual Influencers
Regenerating fashion trends, one influencer at a time.
AI on Trial: How Air Canada's Chatbot Case Redefines Digital Accountability
The Air Canada vs. Jake Moffatt case highlights the importance of AI ethics and accountability. Brands need to be responsible for the information provided by their chatbots.
3 Best AI Tools for Meeting Summaries: Fireflies AI, Otter AI, and Sembly AI
Explore how AI meeting assistants like Fireflies AI, Otter AI, and Sembly AI can unlock productivity and streamline your team meetings.
Can AI-Generated Content be Trusted? Lessons from CNET's AI Debacle
CNET's AI-generated content controversy highlights the importance of factual accuracy and ethics. Brands need to be vigilant, establish clear AI policies, and maintain transparency.
Perplexity AI vs ChatGPT: Which AI Tool You Should Choose in 2024?
The generative AI space is fiercely competitive. If you're struggling to choose between Perplexity AI and ChatGPT, this post is for you. Perplexity prioritizes citations.
Learning to Prompt AI: How can HR Boost Efficiency and Employee Engagement
HR can leverage AI to automate tasks and personalize experiences by mastering AI prompting techniques. Learn how to streamline recruitment and create learning programs.
4 Ways Learning AI Prompting Helps to Improve Personal Productivity
Think AI is just for work? Think again. AI tools can become your secret weapon for a more productive and fulfilling personal life, once you learn to prompt them correctly.
Learn AI Prompting: An Essential Skill for Content Creators in the AI Age
Make AI and generative your secret weapon while creating blog posts, social captions and video scripts. Learning to prompt AI correctly helps you overcome writer's block and generate ideas.
Generative AI Can Enhance the Quality of Professional Writing by 18%
A new study shows professional writers using ChatGPT improved writing quality by 18% and reduced writing time by 37%. Here is a detailed look at how AI can transform writing.
Strategies for AI Success: Master the Art of AI Prompting in 2024
Become an AI prompting master: tailor persona, clarify tasks, formats, context, examples and sources. Enhance with simplicity, saving successful prompts and staying updated.
Case Study: How Amazon's AI Recruiting Tool “Learnt” Gender Bias
Discover the pitfalls of Amazon's AI recruiting tool and its gender bias learning, a must-read on why training data and oversight matter.
Chatbot Case Study: Purchasing a Chevrolet Tahoe for $1
Learn about prompt injection attacks and essential security measures for deploying AI chatbots, illustrated by the now-infamous $1 Chevrolet Tahoe incident.
Meet Julian: The Cutting-Edge AI Tutor from Walden University
Julian represents a significant advancement in personalized learning and support, promising further advancements in the educational field as AI technology continues to evolve.
Case Study - How Khan Academy Leveraged AI to Change Education
Explore how Khan Academy's AI tutor, Khanmigo, uses GPT-4 to deliver personalized education. Discover its features, real-world impact, and challenges in our latest case study.
Avid Solutions' Use of IBM watsonx Orchestrate in HR – and the Outcomes
Learn how Avid Solutions boosted HR efficiency by 25% and reduced errors by 10% using IBM Watsonx Orchestrate. Discover the benefits and challenges of AI in HR.
The Future of Workflow Automation and AI in the World of Business
AI is more than a productivity tool designed to handle tedious tasks; it's about augmenting intelligent workflows. As AI continues to evolve, a critical question arises: is it a game changer?
AI vs. Automation
Artificial Intelligence (AI) and Automation are transformative technologies often used interchangeably but serve distinct purposes. Automation excels at executing repetitive, rule-based tasks efficiently.
InVideo AI Review (2026): Is It Actually Worth It?
Hands-on 2026 review of InVideo AI covering features, pricing, and real performance. Learn how its text-to-video generation, AI voiceovers, voice cloning, and Sora 2 and VEO integration perform in practice.
How Close Are We to AGI (Artificial General Intelligence)?
A grounded look at how close we really are to Artificial General Intelligence, and what would have to be true to get there.
Generative AI's Impact on Developers
How generative AI is boosting developer productivity and accelerating task completion across engineering teams.
11 AI Tools Content Creators Actually Use
A practical rundown of the 11 AI tools content creators actually use day to day, from scripting to video and image generation.
What is AGI (Artificial General Intelligence)? How is it Different from AI?
Learn about what Artificial General Intelligence (AGI) is, how AGI and AI differ, how AGI could change our lives, and why AGI might be here soon.
How to Create an AI Ethics Framework for your Company?
Discover how to create a robust AI ethics framework for your company with our comprehensive guide. From engaging with AI ethicists to customizing policies for your industry, learn the crucial steps and considerations for responsible AI implementation.
Adobe Firefly: Transforming Design with AI Powered Precision
Explore Adobe Firefly, the revolutionary AI tool for creators. This guide delves into its Adobe suite integration, uses, and standout features such as Generative Fill and sophisticated photo options. Perfect for high-quality images and professional design, discover how Firefly transforms creative processes.
Midjourney AI Art Generator: Transforming Text into Visual Wonders
Explore Midjourney, an AI art generator leveraging neural networks for creative visuals. This overview examines its technology, features, pricing, community, and applications, showcasing how it turns text into art. Perfect for artists, designers, and enthusiasts merging technology with creativity.
How do AI Content Detectors Work
Unsure. if the content is human-written or AI-generated? Explore the world of AI content detection tools, how they use advanced techniques like analyzing context, language, and even emotional depth to uncover the truth. Learn how AI content detection can help you navigate the ethical and quality landscape of the internet.
Navigating the World of NightCafe: Your Complete Guide to Mastering AI Art Creation
Dive into the world of NightCafe and master the art of AI creativity. This comprehensive guide offers insights into NightCafe's AI models, unique features, and user-friendly interface. Learn about the platform's diverse creation methods, community challenges, and custom model training. Perfect for artists and creatives eager to explore AI
Unleashing Creative Potential with Leonardo Ai: A Comprehensive Guide
Discover Leonardo Ai's advanced image generation, 3D texture creation, and user-friendly editing features in this comprehensive guide. Explore its practical applications across industries, pricing models, and vibrant community engagement. Unleash your creative potential with Leonardo Ai today.
The Rise of Chatbots in Customer Acquisition, Thanks to Generative AI
Explore how Generative AI elevates chatbot efficiency in customer acquisition. Learn about their varied applications in lead generation, personalized recommendations, and 24/7 engagement. Discover innovative use-cases from Slush and PVR Cinemas, and master chatbot development with practical steps.
Ideogram AI: The Future of Text-Integrated Design
Discover the power of Ideogram AI, the leading AI image creator of 2023, for seamless text and image integration. Explore its user-friendly interface, diverse applications, and innovative features like text embedding and Remix options. Ideal for graphic design, digital art, and more.
Deep Dream Generator: Mastering AI Artistry - A Full Guide
Explore AI-driven art with Deep Dream Generator. This guide covers its neural network tech, starting steps, features like modifiers, AI models, quality settings, and use cases like digital art and marketing.
AI and Google Ads: 8 Strategies to Know Before Using ChatGPT for Google Ads
Discover the transformative potential of using an AI Google Ads copy generator like ChatGPT to create compelling messages for your Google Ads campaign. This article addresses eight commonly asked questions from marketers who want to optimize their ad campaigns, ensure inclusivity, and achieve impactful results.
Master Bing Image Creator & Elevate Designs with Microsoft Designer
Dive into Bing Image Creator: generate stunning AI visuals with ease. Explore the tool’s creative powers, user-friendly design, and transform your work with Microsoft Designer. Perfect for pros and novices!
Unveiling the Simplicity of AI: A Guided Journey Beyond The Hype
Demystifying the future of AI: Discover its simplicity beyond the hype. AI pathfinder Philipp Gerbert explains how AI operates as an 'intuition machine' and why it's crucial for real-world impact and innovation. Unleash AI's potential today!
What are Chatbots?
Chatbots provide automated customer service and enhance the user experience. They simulate conversation with human users and perform tasks like answering inquiries and completing transactions. By understanding chatbot design and implementation, businesses can leverage it to improve customer service and increase sales.
Things You Should Know Before Implementing AI Tools in Your Data Visualization Workflow and Strategies
Unlock insights with AI-driven data visualization. Learn real-time analytics, interactive visuals, predictive analytics, and more. Master AI implementation for effective data strategies.
Everything you Should Know About Analyzing Historical Performance Data in Performance Marketing
Historical performance data allows you to analyze data and understand what worked in the past and what did not. With this knowledge, you can optimize your present and future strategies to avoid mistakes. In this article, we will look into common approaches, what to look for while analyzing historical data and 10 mistakes to avoid.
Prompt-based Learning - Why do NLP models, like ChatGPT, use it?
Prompt-based learning is a dynamic technique offering a unique way to instruct AI, enriching their responses and interactions.
What is Prompt Engineering?
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What are the Career and Future Prospects of Prompt Engineering?
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How to Learn Prompt Engineering?
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Things to Consider While Defining Objectives for Your Performance Marketing Campaign
When defining campaign objectives, it's important to align them with your business goals and target audience. Identify relevant KPIs and ensure that your objectives follow the SMART framework. Stay flexible and continuously monitor your campaign's performance and adjust objectives as needed to maximize success.
How to Define Campaign Objectives in Performance Marketing Without Automation
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Performance Marketing 101
Performance marketing prioritizes measurable outcomes and targeted actions, such as clicks, sign-ups, and purchases, to drive business growth. Its key components include setting clear objectives and optimizing campaigns for maximum impact. Performance marketing can boost your ROI and propel your business forward in the digital era.